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Director of Admissions, Events & Partnership

一般信息

国家/地区
中国香港特别行政区
省/市
中国香港特别行政区
位置
Hong Kong Golf and Tennis Academy
部门
销售与营销
职位类型
全职正式员工

职位描述

Hong Kong Golf & Tennis Academy is seeking a commercially driven leader to head Admissions, Events & Partnership, while also overseeing Rooms Sales across the business. This role is designed for a senior hospitality or private-club professional who can build pipeline, convert high-value leads, strengthen partnerships, and translate events and rooms demand into measurable revenue outcomes.

You will lead the strategy and execution for patronship admissions, event-driven business development, strategic partnerships, and rooms-related commercial performance, with a strong focus on delivering new-patron growth. This is a visible leadership mandate for someone who combines commercial instinct, relationship depth, and disciplined execution across multiple revenue streams.


Key Responsibilities

  • Lead the overall Admissions strategy and execution to deliver patronship acquisition targets across existing and new admission plans, with clear ownership of enquiry generation, lead nurturing, conversion, and renewal support where required.
  • Build, manage, and continuously strengthen a high-quality sales pipeline for patronship, ensuring disciplined prospecting, timely follow-up, accurate forecasting, and strong conversion at each stage of the admissions journey.
  • Drive new patron acquisition through a mix of direct outreach, referrals, events, partnerships, and relationship-led business development, with a particular focus on high-value and high-potential patron segments.
  • Oversee the full admissions experience from first contact to onboarding, ensuring that every prospect interaction reflects the brand, supports conversion, and creates a seamless handover into patron engagement.
  • Lead the Events & Partnership function as a commercial growth engine, ensuring events are strategically designed to generate leads, deepen relationships, enhance brand positioning, and convert into measurable business outcomes.
  • Identify, negotiate, and manage strategic partnerships that enhance awareness, create access to relevant target audiences, and support revenue generation across patronship, events, and rooms.
  • Oversee Rooms Sales from a commercial and strategic standpoint, aligning room revenue opportunities with the broader positioning of the business and ensuring coordination between rooms, events, and patronship activity.
  • Work closely with internal stakeholders across Operations, Marketing, and senior leadership to ensure that commercial plans are joined up, execution is coordinated, and revenue opportunities are maximised across functions.
  • Set clear KPIs, activity targets, and performance expectations for the team, and lead regular pipeline, conversion, and business review rhythms to ensure focus, accountability, and delivery.
  • Coach, develop, and lead a commercially minded team capable of balancing premium service standards with strong sales discipline, proactive outreach, and conversion ownership.
  • Use market intelligence, performance data, and business insight to refine strategy, improve conversion outcomes, and identify new commercial opportunities across admissions, events, partnerships, and rooms.
  • Serve as a senior commercial representative of the business externally, building credibility with patrons, prospects, partners, and key market stakeholders while contributing to the broader growth agenda of the Academy.

What You Should Have

  • Proven experience in private clubs, luxury hospitality, patronship sales, events business development, partnerships, or related high-touch commercial environments.
  • A strong track record of driving revenue, lead generation, and conversion, ideally across more than one commercial channel such as patronship, events, rooms, or partnerships.
  • Demonstrated success in building and managing a sales pipeline, including prospecting, follow-up discipline, forecasting, and closing.
  • Confidence engaging with high-value clients, patrons, partners, and senior stakeholders, with the presence and judgement to represent a premium brand externally.
  • Experience leading or mentoring a team, with the ability to set direction, review performance, and create accountability around targets and service standards.
  • Strong commercial instincts paired with an ability to translate strategy into practical execution across admissions, events, partnerships, and rooms-related opportunities.
  • Excellent relationship-building and communication skills, with the ability to work across internal teams and external stakeholders to drive joined-up results.
  • A hands-on, proactive approach — this role requires someone who can both lead and personally drive momentum, not simply oversee from a distance.
  • Comfort working with data, targets, and business metrics to assess performance, identify opportunities, and improve outcomes.
  • Fluency in English is essential; Cantonese and/or Mandarin would be advantageous in supporting relationship-building across Hong Kong and regional networks.

关于我们

Nestled in the lush surrounds of Sai Kung, Hong Kong Golf & Tennis Academy is an elite sports and leisure destination, where potential of all kinds can be realised. Patrons can enjoy exclusive access to world-class golf and tennis coaching from PGA of America Learning & Performance and Rafa Nadal Tennis Center, while expert sports training and state-of-the-art wellness facilities combine with peerless dining and accommodation to create Hong Kong’s leading lifestyle hub.  The perfect place for families and individuals to explore new interests and make the most of their training and leisure time, HKGTA is a thriving community with sport at its beating heart.